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Privacy Policy

How we collect, use, and protect your personal information.

Last updated: April 1, 2026

Contents

  1. Information We Collect
  2. How We Use Your Information
  3. Information Sharing
  4. Data Storage & Security
  5. WhatsApp & Meta Data
  6. Cookies
  7. Data Retention
  8. Your Rights
  9. Children's Privacy
  10. Changes to This Policy
  11. Contact Us
This Privacy Policy applies to Truvest ("we", "us", "our"), a WhatsApp Business API SaaS platform. By using our service at https://dashboard.truvest.cloud, you agree to the collection and use of information as described here.

1. Information We Collect

1.1 Account Information

When you register, we collect your name, email address, business name, city, and phone number. If you sign in with Google, we receive your name, email address, and profile picture from Google OAuth.

1.2 Business & WhatsApp Data

To enable WhatsApp Business API functionality, you provide us with your WhatsApp Phone Number ID, WhatsApp Business Account ID (WABA ID), and Meta access token. These are stored securely and used solely to send and receive messages on your behalf through the Meta API.

1.3 Contact Data (Your Customers)

You may import or create contacts on our platform. This data — including names, phone numbers, email addresses, and tags — belongs to you. We process it only on your instructions as a data processor, never as a data controller.

1.4 Message Content

Messages sent and received through our platform are stored in our database to provide you with inbox, analytics, and history features. We do not read, analyse, or use message content for any purpose other than delivering our service to you.

1.5 Usage & Technical Data

We automatically collect IP addresses, browser type, device information, pages visited, and usage patterns (e.g., messages sent per month). This helps us improve platform performance and diagnose issues.

1.6 Payment Data

Payments are processed by Razorpay. We do not store your full card or bank details. We receive and store transaction IDs, order IDs, and payment amounts from Razorpay for billing purposes.

1.7 Enquiry Form Data

If you submit an enquiry through our website, we collect your name, phone number, email address, business name, and city to follow up with you.

1.8 AI Feature Data

When you use AI-powered features — including the AI chatbot, AI-assisted lead search, sentiment analysis, and AI-generated suggestions — the relevant message content, contact details, or search query involved is sent to our third-party AI provider, OpenAI, solely to generate the response or analysis you requested. We do not send your account password, payment details, or other unrelated personal data to OpenAI. See Section 3 for details on this third-party sharing, and Section 8 for how to control AI features.

2. How We Use Your Information

  • To provide, operate, and maintain the platform and its features
  • To send WhatsApp messages on your behalf via the Meta Cloud API
  • To power AI features (chatbot replies, AI-assisted search, sentiment analysis, lead suggestions) by sending relevant message/contact content to our AI provider, OpenAI
  • To process payments and generate invoices
  • To send transactional emails (welcome, invoices, subscription reminders)
  • To respond to support requests and enquiries
  • To monitor and prevent fraud, abuse, and policy violations
  • To improve and personalise your experience on the platform
  • To comply with legal obligations

We do not use your data or your customers' data for advertising, profiling, or selling to third parties.

3. Information Sharing

We do not sell, trade, or rent your personal information. We share data only in these limited circumstances:

  • OpenAI: When you use an AI-powered feature (chatbot, AI search, sentiment analysis, AI suggestions), the relevant message content, contact details, or query text is sent to OpenAI's API to generate the response. OpenAI processes this data under its own API data usage policy, which does not use API data to train its models by default. AI features are optional — see Section 8 for how to disable them.
  • Meta / Facebook: Your WhatsApp Business API credentials and messages are transmitted to Meta's servers to deliver WhatsApp functionality. Meta's own Privacy Policy governs this transmission.
  • Razorpay: Payment data is shared with Razorpay for transaction processing.
  • Google: If you use Google Sign-In, basic profile data is exchanged with Google OAuth services.
  • Hosting Provider: Our servers are hosted on Hostinger. Your data is stored on servers located in the EU/India region.
  • Legal Compliance: We may disclose data if required by Indian law, court order, or government authority.

4. Data Storage & Security

We implement industry-standard security measures including:

  • HTTPS / TLS encryption for all data in transit
  • Encrypted storage of sensitive credentials (Meta access tokens, API keys)
  • Access controls — only authorised personnel can access production data
  • Regular backups of database and media files

However, no method of internet transmission is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

5. WhatsApp & Meta Data

Truvest is built on the Meta WhatsApp Business Cloud API. By using our platform, you also agree to:

  • WhatsApp Business Policy
  • Meta Platform Terms
  • WhatsApp Commerce Policy

We do not control how Meta processes data transmitted through their API. The customer (you) are responsible for obtaining appropriate consent from your end-users before messaging them on WhatsApp.

6. Cookies

We use cookies for:

  • Session cookies: To keep you logged in across pages (essential, cannot be disabled)
  • Referral cookies: To track referral codes for our rewards program (30-day duration)
  • Preference cookies: To remember your UI preferences

We do not use third-party advertising or tracking cookies.

7. Data Retention

  • Account data: Retained as long as your account is active. Deleted within 90 days of a written deletion request.
  • Message history: Retained for the duration of your subscription. After account closure, deleted within 90 days.
  • Invoice data: Retained for 7 years as required under Indian tax law (GST Act).
  • Audit logs: Retained for 12 months.
  • Email logs: Retained for 12 months.

8. Your Rights

You have the right to:

  • Access: Request a copy of the personal data we hold about you
  • Correction: Update or correct inaccurate data via your account settings
  • Deletion: Request deletion of your account and associated data
  • Portability: Export your contacts and message history at any time
  • Objection: Object to processing of your data in certain circumstances

To exercise any of these rights, email us at info@truvest.cloud. We will respond within 30 days.

9. Children's Privacy

Our service is intended for business use only. We do not knowingly collect personal information from individuals under the age of 18. If you believe a minor has provided us with personal information, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be notified via email to registered users at least 7 days before they take effect. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of the platform after changes constitutes acceptance.

11. Contact Us

For privacy-related queries, requests, or complaints:

Truvest

info@truvest.cloud

https://dashboard.truvest.cloud

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